Everything listed under: website

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    Increase Landing Page Conversion Rates With Calls to Action

    Landing pages can be a very effective part of an online marketing strategy for your business website. One way to further increase the effectiveness of your landing pages is to utilize calls to action.A call to action should cause the person who is viewing the landing page to commit a specific action in order to get something in return. Calls to action should be compelling, risk reducing, or benefits oriented.   Read More...

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    Domain Strategies for Success

    Domain names can play a role in how your website is portrayed in the search engine results. For example, the website www.VancouverSports.com shows up on the first page of Google for the search term Vancouver Sports, but the search term Youth Sports Leagues doesn't bring up any readily visible search results for www.VancouverSports.com.By packaging important keywords into a domain name, it can give your website an extra edge in the search results, and combined with other SEO tactics, can be a...  Read More...

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    Deconstructing Domain Names

    The type of website you are purchasing a domain name for should play a factor in your decision. There are many domain name extensions to choose from, and several may suit your purposes.The most common is .com, and you should try and incorporate .com into your domain name purchases if anything similar to your desired domain name is available in .com.Beyond that, any website that sells product online should definitely use .com as it is intended for commerce. An informational website of an offline ...  Read More...

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    13 Reasons to Use Video On Your Website

    If you want your website to be effective and appealing, consider using online videos on your site. This will ensure that your site is popular and trends better on the search engine pages. Also, if you wish to make page views, leads and sales; then you could make use of video for attracting visitors and making the site more dynamic.   Read More...

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    Website Usability Factors to Consider

    There are many schools of thought about what makes up a good website. Often, top designers may have completely opposite ideas. We think that the most important thing to consider when building a website is the users.   Read More...