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    Start Planning Your Tourism Marketing for Next Year

    As with all seasonal businesses, it is important in the tourism industry to get ready for the next season far in advance, so that you can start filling up bookings earlier, providing cash flow stability, and letting you focus on providing a memorable experience for your guests.Looking back at your previous year, and also at your competition, can provide some insight as to where your guests are coming from, and where you are missing guests that your competitors are getting. Quite often blog or so...  Read More...

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    5 Steps to Running Java on a Google Chromebook

    Google's value priced Chromebooks have been lauded by some as a great mobile computing tool, yet lambasted by others as an inadequate replacement for a laptop computer. There are many things to like about the Chromebook's, like their light weight and long battery life. However, a major point of contention with many users, is the lack of Java support.   Read More...

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    All About Location Based Marketing

    The explosive growth in smartphone ownership has fuelled the possibility of reaching targeted consumers and knowing where they are during the day. Reach out to these people with your location based marketing campaign to tap into an already engaged audience.Purpose of Location Based Marketing ServicesLocation Based Marketing PlatformsExamples of Good Location Based Marketing OffersStrategies for Location Based MarketingPurpose of Location Based Marketing ServicesCustomer engagementLoyalty rewards...  Read More...

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    Increase Landing Page Conversion Rates With Calls to Action

    Landing pages can be a very effective part of an online marketing strategy for your business website. One way to further increase the effectiveness of your landing pages is to utilize calls to action.A call to action should cause the person who is viewing the landing page to commit a specific action in order to get something in return. Calls to action should be compelling, risk reducing, or benefits oriented.   Read More...

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