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    21 Signs That You May Have A Less Than Stellar Web Host

    For a website to enjoy perks like high traffic and increased ranking in the search result, it needs to have a good quality web host. A web host plays a vital role in establishing your business in the online world and as such, one needs to select a top-quality hosting in order to run a successful online business.A top-notch and reliable web host will offer effective features that provide benefits like faster website speed, optimal protection from malware, spam and viruses and essential software t...  Read More...

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    How To Ace Each Cold Call You Make

    Cold calling can be an essential yet frightening part of your job. However, when done correctly, it can be extremely lucrative. Quite often, the sales funnel includes 5 instances of contact with the potential customer, and the cold call can be an effective part of your strategy when done correctly.   Read More...

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    6 Effective Lead Generation Strategies for B2B Businesses

    When you work in digital marketing, you probably realize that you need all sorts of strategies to generate the new business that you need. But even with all your experience and all your lead generation lists, it's possible that you might be missing some opportunities.For example, social channels are taking more and more priority, and for good reason. Sales and marketing are looking to increase the quality and volume of leads, and social can help with both those concerns.But while you're ...  Read More...

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    Reinvent A Destination Brand Identity In 10 Steps

    With every passing day,technology is advancing at a rapid rate. As a result, the world has shrunk down into a global village. Distances no longer matter much.The effect of technology can be felt at each and every field.   Read More...

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    Smarter Than the Average Navigation Bar: Tips, Tricks and Advice

    Navigation, at least when it comes to UI and UX, is the cornerstone of your website. Even if your audience lands on a specific page you painstakingly designed, it’s the navigation bar or menu that’s going to be used to move elsewhere.Simply put, there is no limit to how good, optimized and engaging your navigation can be. If there’s one element of your site you’re always striving to improve, it should be the nav bar.In light of that, here are some tips, tricks and best practices you can use to s...  Read More...

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    Marketing Your Business for Halloween: The Do's and Don'ts

    As you know, Halloween is just around the corner. This holiday kicks off the last few months of the year, diving right into the holiday season. Now is a good time to start thinking about your seasonal branding, if you haven’t already.   Read More...

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    How UX Design Will Improve Your Business's Revenue

    If you haven't already taken an in-depth look at your business' UX design, this is one area you may be able to improve and in the process increase your overall revenue. UX stands for user experience and can include everything from how easy your site is to navigate to how interactive your website is for users. In a nutshell, a positive experience will make the customer stick around your site longer and become more loyal to your brand. The key is to look at your website through the ey...  Read More...

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    Why Packaging Design is Important

    When marketing a product, you have many factors to take into consideration. Everything from target consumer to the product aesthetics need to be analysed and looked at in order to make your product one of the 5% of new products that don’t fail(Yes, that means 95% of all new products fail...). The reason so many products fail is that the consumer doesn’t have the time to personally look at each and every product they choose to weigh the advantages and disadvantages of the product, so ...  Read More...

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    7 Photoshop Tips For Beginners

    Photoshop is imperative to any photographer or graphic designer, but these professions are not the only ones that can put this influential software to good use. For the creative professional, who may include freelancers, marketing professionals, entrepreneurs, even business owners, it helps to have even just a working knowledge of how to use Photoshop. The use of Photoshop can make a huge impact to your business if used correctly.   Read More...

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    Can Outdoor Marketing Still Be Effective in the Internet Age?

    Marketing is an industry that has seen massive changes in the last few years with the growth of the internet, the rise of social media and the domination of the smart phone. Marketers face a daily struggle to find the best combination of traditional and modern methods to get their message to the right people. One of the mainstays of marketing was outdoor marketing, such as billboards, but does this still have a place in the internet age?What Exactly Is Outdoor MarketingIn its most basic form, ou...  Read More...

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