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3 Percent Of Us Are Still Using Bad Passwords

News reports over the past several years have been riddled with stories of massive data breaches around the world. Despite the ongoing barrage of advice to keep our personal data as safe as possible, many of us continue to choose really bad passwords.

An estimated 3% of people online are estimated to use some of these examples of poor passwords:

  • 1234
  • 12345
  • 123456
  • 1234567
  • 12345678
  • 123456789
  • 1234567890
  • 111111
  • abc123
  • qwerty
  • welcome
  • letmein
  • football
  • baseball
  • dragon
  • master
  • monkey
  • princess
  • qwertyuiop
  • password
  • solo
  • starwars
  • 1qaz2wsx (the first two columns of the keyboard)

The longer passwords such as 1234567890 seem to be a misguided attempt by some to be more secure by increasing the length of the string. However, with only 10 possible combinations for each successive number, this is not a case of longer is stronger.

Many online "password strength" meters vary greatly from website to website, with some showing a longer password as stronger, even if it just repeats the same number or letter.

Even the increasingly popular move towards using password management software to remember all your passwords comes with risks, as these company databases are not immune to compromises.

One option to consider for increased security of your online accounts is 2FA or two factor authentication. An example of 2FA would be a text message sent to your phone with a unique code to enter, after you have already entered a username and password. This means if somebody did not have your phone with them, they could not breach your account as easily.

As an interesting sidebar, check out this website for a startling visualization of online data breaches going back to 2004.





Jonathan Kervin

Kervin Marketing

Building Engagement & Driving Sales

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